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SEO: 8 tips to improve your SEO

  Many factors come into play when it comes time to build your website:  design , type of CMS, functionalities, writing, ergonomics, user experience… Once the site is finished, your project unfortunately does not end there!  If you want to give your site better visibility in the world of the Web, you will need to optimize it with specific and relevant keywords.  SEO will help your customers find you on search engines.  If you don't do it properly, you'll miss out on a lot of visitors - and therefore potential customers! Thanks to various SEO (Search Engine Optimization) techniques, you can improve the visibility of your site, increase your conversion rate and thus ensure a good return on investment.  To do this, learn, in this article, our 8 tips to improve the natural referencing of your site! What is SEO? What is it used for?  Why should you be concerned about this?  By definition, SEO is  the art of positioning your website in the first results  on a search engine, in a nat
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SEO: 5 tips to be first on Google in 2020

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  For a large number of e-marketers, but also for the majority of business leaders, appearing  first  on Google is the goal. However, today it seems possible to go further since a brand has the possibility of taking control of several positions on the  first page of the famous search engine .  Thus, by establishing yourself durably in the best results, you push your competitors lower in them. So, let's take a look at 5 tips that, if properly applied, should ensure that your site is ranked first on Google.   1. Aim for zero position on Google While first place on Google is still very popular, a growing number of SEO specialists are targeting zero for their websites. Indeed, it is now possible to have your site appear in front of the results of natural search, which certainly offers its optimal visibility. To help you:  Why should you use Google Trends? The zero position consists of three main elements: The  Featured snippet  (or optimized snippet) which provides the Internet user w
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SEO Basics For Entrepreneurs: Tips For Easy Website Optimization

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Any entrepreneur knows that one of the key factors in ensuring their growth is to market their business to the people who need their products and services.  Well, here's some great news!  Research indicates that over 90% of potential buyers visit the Internet.  In other words, a lot of people are looking for you on the internet. But how do you get them to find you? There are two ways: either you buy internet traffic by paying for online advertisements, or you don't.  If you are one of those who prefer free, which is everyone, then this article is for you. One free way is SEO . What is SEO? This term refers to the techniques that you can use to improve the ranking of your website among the results presented by  search engines  like Google.  If you want to attract more free internet traffic, this is an option to consider and make good use of. Looked at in detail, SEO can be complicated, but it's relatively easy to understand the basics and implement it on your site.  In most
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